1. What Are Cookies
Cookies are small text files placed on your device when you visit a website. They help websites remember information about your visit, such as your preferences, session activity, and browsing behavior, which can improve site functionality and user experience.
2. What Are Similar Technologies
In addition to cookies, we may use similar technologies such as pixels, tags, scripts, local storage, and analytics tools. These technologies may be used to understand website usage, improve performance, support marketing, and measure campaign effectiveness.
3. Why We Use Cookies
MATCHBEAST may use cookies and similar technologies to support essential website functions, remember user preferences, keep items in your cart, improve site performance, analyze website traffic, understand user interactions, prevent fraud, and support marketing or advertising activities where permitted.
4. Types of Cookies We May Use
The cookies we may use generally fall into the following categories: strictly necessary cookies, functionality cookies, performance cookies, analytics cookies, and advertising or marketing cookies. Not all categories may be active at all times, and actual use may vary depending on the tools and services enabled on the website.
5. Strictly Necessary Cookies
These cookies are required for the core operation of the website. They may help support secure checkout, session management, cart functionality, fraud prevention, page navigation, and other essential website features. Because these cookies are necessary for the site to function properly, they may not always be disabled.
6. Functionality Cookies
Functionality cookies help the website remember choices you make, such as language preferences, saved settings, or other personalized features, so your browsing experience can be more convenient and consistent.
7. Performance and Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting information such as pages visited, time spent on site, navigation patterns, traffic sources, and general usage behavior. This information helps us improve website design, usability, and performance.
8. Advertising and Marketing Cookies
Advertising and marketing cookies may be used to help measure the effectiveness of campaigns, understand audience interests, and show relevant promotions or advertisements on our website or across third-party platforms where permitted by applicable law.
9. First-Party and Third-Party Cookies
Some cookies may be set directly by MATCHBEAST, while others may be set by third-party services that support website functions, payments, analytics, customer support, or marketing. Third-party cookies are governed in part by the policies of the relevant third-party providers.
10. Cookies Used by Service Providers
We may work with third-party providers for ecommerce functionality, payment processing, analytics, email marketing, customer support, advertising, and fraud prevention. These providers may use cookies or similar technologies as part of the services they provide to us.
11. How Long Cookies Stay on Your Device
Some cookies are session cookies, which expire when you close your browser. Others are persistent cookies, which remain on your device for a longer period or until they are manually deleted, depending on their purpose and browser settings.
12. How to Control Cookies
You may be able to manage or disable cookies through your browser settings, device settings, or cookie preference tools made available on the website. Please note that restricting certain cookies may affect website performance, cart functionality, checkout experience, or other parts of the site.
13. Cookie Consent Choices
Where required by applicable law, MATCHBEAST may request your consent before placing certain non-essential cookies on your device. You may have the option to accept, reject, or customize cookie settings depending on the cookie banner or preference tool available on the website.
14. Do Not Track Signals
Some browsers offer a ‘Do Not Track’ setting. Because there is currently no universal standard for interpreting these signals, our website may not respond to them in a consistent manner.
15. Impact of Disabling Cookies
If you disable or block some cookies, certain features of our website may not function properly. For example, shopping cart behavior, account-related features, saved preferences, analytics performance, or checkout processes may be affected.
16. International Users
Because MATCHBEAST serves customers globally, cookie-related data may be processed in different jurisdictions depending on the service providers and systems used to operate the website. Where required by law, we aim to handle such processing in accordance with applicable data protection requirements.
17. Relationship to Our Privacy Policy
This Cookie Policy should be read together with our Privacy Policy, which explains how we collect, use, store, and protect personal information more broadly.
18. Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our website, business operations, legal requirements, or technology. Any updates will be posted on this page with an updated effective date or last updated date.
COOKIE CATEGORIES IN DETAIL
Strictly Necessary
Purpose: Required for basic website operation, secure browsing, cart functionality, checkout flow, and fraud prevention.
Examples: Session management, Shopping cart memory, Security validation, Checkout continuity.
Functionality
Purpose: Used to remember settings and improve convenience during future visits.
Examples: Language preference, Region preference, Saved interface settings.
Analytics
Purpose: Used to understand how visitors interact with the website and improve performance and usability.
Examples: Page visits, Traffic sources, Site behavior analysis, Performance measurement.
Marketing
Purpose: Used to support advertising, campaign measurement, retargeting, and promotion relevance where permitted.
Examples: Ad performance measurement, Audience interest analysis, Campaign attribution, Remarketing support.
